One of the better viral advertising ads we’ve stumbled across on YouTube. These days it’s rare to find ads or commercials that an audience will watches for multiple minutes. The main trick is telling a story and HelloFlo does an excellent job creating a comedic advertisement that sucks the audience into a scenario that they want to know the ending of. This HelloFlo ad was written and directed by a team at New York agency BBDO.
talonX Creative Agency is Live!
We’re pleased to announce that the new talonX Creative Agency website is up and live. Over the next few weeks we’ll be working out some finer kinks on the site as we move forward. In the meantime we’d welcome any feedback! Just click on contact and enter in any relevant details into the form and we’d be keen to hear thoughts!
talonX Places Top 10 in Calgary Advertising Competition
We’re pleased to announce that the talonX submission to the annual Calgary Big Rock Eddies beer advertising competition released the results last week. Though the team didn’t receive any medals, we’re pleased to have made the top in 10 Canada. Feel free to take a quick look at the commercial and fire us any thoughts on our contact page.
Contractor Directory Launching Soon
An exciting heads up — we are on the cusp of the launch of a contractor directory website for the Calgary area. Designed with love and coded on Rails (unusual compared to our WordPress style!) we’re anticipating a major Calgary resource to hit a screen near you soon. As warm up to the new web design, we’re offering a sneak peak at the animation which explains Who to Call (WTC) in a nut shell.
talonX is Hiring Web Developers!
talonX is on the hunt for a top notch WordPress developer! We’re looking for someone who like to tweak, play and edit the building blocks of a WordPress site to do exactly as needed and produce amazing results! Someone who has no fear in taking a fully designed PSD and slicing it into a clean, modern and professional website. Our full list of requirements target a web developer who should: – Be detail-oriented – Be able to function at a high-level with tight deadlines – Have a mastery of HTML/CSS/JS – Have a good understanding of PHP/MySQL to implement CMS tools – Have a high-level understanding of UI/UX – Be VERY familiar with the web design industry and what tools/languages are current – Be VERY familiar with the web development process and flow – Be able to learn quickly and adapt to different coding environments – Be able to manipulate […]
Calgary Tattoo Design – Graphic Art
This week yielded an unusual opportunity for us to flex our creative graphic artist talents for an individual in the Calgary area. Drawing on some of the European geometric line art, we created an unique tattoo design for the upper half of a sleeve. The design was created in Adobe Illustrator. We’ve included a basic tutorial on how to create a geometric line art design below, courtesy of our senior designer, Claudiu Angheloni. Enjoy!
Emotional Design
It involves creating a deeper meaning and value for the user. This includes factors such as how the product makes the user feel about themselves and their identity. Luxury fashion brands, such as Gucci or Louis Vuitton are excellent examples of reflective design. If functions are equated with cognition, pleasure is equated with emotion; today we want products that appeal to both cognition and emotion. -Donald A. Norman